Monday, December 17, 2012

"Old school" meets "new school," part 2

Lester Chambers and Alexis Ohanian
I wrote here last week about Reddit.com co-founder Alexis Ohanian and soul/rock/blues/gospel music legend Lester Chambers teaming up on Kickstarter (at http://www.kickstarter.com/projects/1195088551/lesters-time-has-come-today) to launch a public funding campaign so Lester and his current group, The Mud Stompers, can record a new album in the coming months, and so Lester can "pay it forward" by giving money back to the Sweet Relief Musicians Fund charity with part of the proceeds from his new album going to Sweet Relief through Ohanian's Breadpig site.

Tomorrow will mark a full week since Lester and Alexis' Kickstarter campaign was launched, and the goal of reaching $39,000 just to cover recording expenses by January 9 is under one-fourth of the way there as of this writing.

It's a busy time of the year, that's for sure.  One thing to consider during this time of giving might be to look at this campaign as a way of sharing a special gift for friends or loved ones in a variety of ways through the investment in/purchase of new music that could be given to music fans through the items that are available by pledging at the various levels:  a digital copy of the new album for a pledge of $10 or more; a limited edition CD and more for a pledge of at least $20; all of these items plus a specially designed shirt or an autographed copy of the new CD ... it just gets better.

And don't think Lester and The Mud Stompers aren't ready to get this thing going.  Here's a nearly half-hour taste of an appearance they made on a Bay Area public television program in the last few months.


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